• Awards
• Bios
• Brochures
• Business cards
• Business slogan or catch phrase
• Case studies
• Certifications
• Credits
• Education
• Endorsements from known sources
• Flyers
• Frequently Asked Questions
• Guarantees
• History
• Industry recognition
• Map and directions from major airports, recommended places to stay nearby (if people visit your location)
• Photos (prints, slides, negatives)
• Photos of yourself, staff and location
• Press releases
• Price and part lists
• Privacy policy
• Product samples
• Product shots
• Return policy
• Shipping and handling charges and constraints
• Text
• Transcripts of interviews
• True and believable testimonials (clients, industry figures, pros) ask for them with quantifiable results ("I made $10,000" instead of "I loved how great it worked")
• Warranty policy